Launched a multifaceted marketing campaign around the iconic One & Only’s new footprint in Rwanda, and keynoted the Rwanda Tourism Awards.
Case studies
Produced and hosted one of the most successful speaker series for Soho House, one of the finest membership clubs in the world.
Produced, scripted, directed, and shot five short films for The Coca-Cola Foundation across five African countries related to their impact on malaria, human rights, and women’s empowerment.
Partnered with legendary architects Skidmore, Owings & Merrill to reinterpret the traditional yurt and launch a world class luxury leisure hospitality circuit across Kazakhstan.
Rebranded messaging for the State of Israel to steer the conversation from the heavier subjects that dominate the press to themes of luxury, design, architecture, local cuisine, beauty, and tech innovation.
Positioned the Kingdom of Saudi Arabia to open its doors to outsiders for the first time in history, setting new benchmarks for sustainable luxury and cross-cultural integration in the travel & hospitality industry.
Ideated and executed a comprehensive launch strategy securing the French Royal brand with an established seat within the competitive space that is the beauty industry.